Johnny Petrey

     I chose to talk about Nike, Nike is a worldwide company reaching almost every corner of the glob with their brand name and products. The majority of Nikes reviews are positive many articles analyzing Nikes sales, marketing, and products are positive. Nike blows it out of the park in every aspect of their business and that's why they are the biggest sporting goods company in the world. Thats also why i chose their company growing up playing sports I wanted that iconic Nike check on my cleats, gloves, shirts, shorts the brand was a status symbol growing up and that's why I wanted to write about it.       Nikes value proposition is to create innovative products that inspire athletes around the world to perform at their best. they provide high quality athletic gear around the world. Product wise Nike sells a plethora of products, but its main seller is its shoes. Nike sells over 300 types of shoes in over 1,000 different color ways and styles. Nikes c...

             I chose to write this blog post on current marketing about Chick-fil-a. Chick-fil-a is my absolute favorite fast-food chain. The waffle fries, chicken sandwiches, and amazing sauce selection are just a few things I love about their brand. The Chick-fil-a that was located by my high school holds an incredible amount of nostalgia; every Friday night before my football games my teammates and I would fill up on Chick-fil-a. This started my deep love for the fast-food chain. Not only is their food my favorite thing to eat in the world, but the restaurant itself brings me happy memories of my high school sports days. Last but not least on why I chose to analyze and write about Chick-fil-a's marketing strategy is because they have some of the best customer service of any restaurants out there. Fast food or upper-class establishments for me personally their service is unmatched. The 'giving back and pushing forward' campaign is a perfect example o...

 Hi, my name is Johnny Petrey. I am a business administration major at LBCC and OSU.  I joined this class because I'm a firm believer in there is no business without marketing business is almost impossible to conduct without some sort of marketing to back what you are selling and or doing. Marketing has always been something I was very interested in ever since freshman year of high school when I chose marketing as my career pathway. I want to learn how marketing targets the human populations wants, needs, and emotions. The psychology behind marketing is always intriguing to learn about.  I have had a lot of hobbies and passions throughout my teens. I bronc rode in rodeos from the time I was 16 to 18 years old I only stopped last year because of a injury due to my senior season of football. I have always been an avid sports player; I've played 3 sports every year since I was 10 years old. After high school I picked up surfing and really started religiously hitting the gym,...